ABOUT US

Founding Year, 1974

Brij Mohan Bhutra, began Unique Fancy Sarees as a retail store from a humble storefront in Jaipur. Previously, he had traded in textile, and made connections with many artisans and sewers who became the first suppliers for his new store. 

1974 - 2000:

Over the next 3 decades, the shop’s reputation grew, known for its exceptional craftsmanship and diverse collection in sarees, quickly becoming a local favourite. It catered to women of all ages with a variety of style preferences. Expanding its offerings to include a diverse range of products, Unique Fancy Sarees solidified its place in the Pink City.

2000 - 2012: 

In the early 2000s, with Bollywood significantly influencing the nation’s fashion aspirations, UFS decided to expand beyond traditional sarees. Bringing on a collection of fancy and designer sarees from all over India, at a budget friendly price point, the store catered to these changing fashion trends.

2012 – 2019:

UFS opened 4 additional stores across Jaipur and Hyderabad, diversifying beyond sarees for the first time in its history, to Kurtis, Bridal, Suits, Gowns and Indo-western wear. Introducing a blend of traditional and modern pieces sourced from all over the country, UFS prepared itself to make collections accessible globally. Jumping on the technology wagon, its online presence was launched on its website, Instagram and YouTube.

2024

Today, Unique Fancy Sarees continues to thrive, serving customers globally, and with a commitment to bringing a quality collection with personalised service. 

Future

New Location in Hyderabad, COMING SOON, featuring exclusive and designer bridal collection!

Join us on our journey and experience the perfect fusion of past and present in every visit.